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Chủ Nhật, 30 tháng 3, 2014

Food Photographer: Understanding Your Role Better

By Willene Rieser


Becoming a food photographer isn't as easy as it looks - it's not just about shooting whatever item looks palatable or edible. Food photography, just like any other branch of photography is all about creating images that not only record an event, but also tells your audience a story. Photography is both a science and an art, and there's a reason why professionals are paid high for their services.

If you're going to take the route of a successful food photographer, the first thing you should learn is the technicalities of food photography. Everything will be easier if you already have a solid foundation in general photography; if this is not the case, then taking a formal course in photography can get you started properly. Art schools, universities, and vocational schools offer photography training programs.

During the course of your photography training program, you will learn about the most important topics you need to learn in order to become a successful food photographer. Topics will include photography equipment, elements of exposure, proper composition, color management, post processing, and photographic lighting. Business and marketing skills is also important if you're going to run a business.

As a food photographer, among the key characteristics you must possess to become a real professional are creativity and a keen sense of imagination. You should be able to see things in a different perspective and think differently too. You can also sharpen your photography skills by attending photo-shoot sessions, working part-time as an assistant photographer, and joining camera clubs.

Your solid foundation in the knowledge of photography will make your aspirations of becoming a professional food photographer a breeze. There are also special seminars or courses that you can attend in order to learn food photography in detail. In taking photos of food, important considerations include lighting, effects, shooting techniques, composition, props, and styling.

Once you've undergone sufficient training and gathered enough experience, it is then possible for you to work as a food photographer in many endeavors and industries such as catering businesses, restaurants, food blogs, recipe books, health magazines, and food manufacturing. Just remember that this career can have a tough competition so you must make sure to have a unique brand that will stand out among others.




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